Tag: Sabre

Sabre strengthens partnership with Qantas to offer travel industry more rich content

SOUTHLAKE, Texas, Nov. 3, 2020 /PRNewswire/ — Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, today announced an enhancement to its agreement with Qantas that will offer agents access to richer information about the airline’s fares, products and services.

Sabre’s graphical Sabre Red 360 interface will now showcase Qantas products with rich, relevant and engaging content through the airline’s connection with ATPCO. 

  • Sabre will integrate Qantas’ UPAs (Universal Product Attributes), or targeted visual content, that bring unique airline fares, products and services to life. This content has recently expanded into Reassurance UPAs which highlight messaging and graphics about the additional health measures airlines like Qantas are taking to ensure a safe travel environment.
  • Sabre Red 360 will also showcase Qantas Amenities, such as seat pitch and power outlets, and UTAs (Universal Ticket Attributes) which are consumer-friendly benefits such as baggage allowance and seat selection.

The connection to Qantas’ ATPCO Routehappy Rich Content expands on Sabre’s existing partnership with Qantas through its Branded Fares solution to deliver greater value to the industry.

Sabre Vice President, Regional General Manager, Asia Pacific, Travel Solutions, Airline Sales, Rakesh Narayanan welcomed the expansion of its longstanding partnership with Qantas.

“We’re delighted Qantas has enabled Routehappy Rich Content program through Sabre Red 360,” said Narayanan. “This will provide our agency partners with an even richer shopping experience when booking and servicing Qantas customers. Qantas is one of the world’s most innovative airlines and this latest initiative demonstrates their commitment to the agency distribution channel and the use of Sabre technology to support booking growth and industry recovery.”

Qantas Executive Manager, Global Sales and Distribution, Igor Kwiatkowski, said the airline was pleased to showcase Qantas’ Routehappy Rich Content to agents through Sabre Red 360.

“For more than ten years, Sabre has provided Qantas with a marketplace to promote our products to the industry in new and different ways,” said Kwiatkowski. “The addition of Qantas’ Routehappy Rich Content builds on our relationship with Sabre and will enable us to provide agents with even more information about our fares and services. This includes more descriptive and engaging content around features such as lounge access, baggage allowances and more recently, our Fly Well program to help inform customers about the health and safety measures we’ve put in place to ensure a safe travel environment.”

ATPCO commented that it was fantastic to have Qantas enable its Routehappy Rich Content via Sabre.

“At a time when situations can change rapidly as we navigate our way through this pandemic and airlines need to make the most of every seat, ATPCO’s Routehappy Rich Content can provide a win-win-win scenario for travel consultants to better navigate important content, for airlines to differentiate their offer, and for travellers who are ultimately able to get the personalized travel experiences they want and expect,” said Dari Brooks Ahye, Senior Merchandising Strategist at ATPCO.

About Sabre Corporation
Sabre Corporation is a leading software and technology company that powers

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Sabre Corp. Looks Set to Travel in One Direction: Down

On “Mad Money” Monday night, a caller asked host Jim Cramer about Sabre Corp. (SABR) and he gave caution.

“Saber is travel and travel isn’t working right now,” was Cramer’s advice.

Let’s check out the charts and indicators of this technology provider to the travel industry.  

 

In this daily bar chart of SABR, below, we can see that prices collapsed rapidly from February to March and they have not recovered yet. Prices rallied into early June, but could not build on those gains.

 

SABR has been trading around the declining 50-day moving average line and remains below the declining 200-day moving average line. The On-Balance-Volume (OBV) line moved up slightly from March to early June, but has since been in a decline to new lows, telling us that sellers of SABR are more aggressive. The Moving Average Convergence Divergence (MACD) oscillator has been hugging the zero line — not promising.  

 

 

 

In this weekly bar chart of SABR, below, we can see just how big the decline has been which started back in early 2018. Prices are below the declining 40-week moving average line. The weekly OBV line shows weakness from the middle of 2019. The MACD oscillator is well below the zero line. 

 

 

 

In this daily Point and Figure chart of SABR, below, we can see that the software is projecting a possible rally to the $7.78 area. 

 

In this weekly bar chart of SABR, below, we can see a possible downside price target of around $5.  

 

 

 

Bottom line strategy: The charts and indicators of SABR are depressing. Avoid as prices could weaken further in the weeks ahead. 

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Sabre Launching AI Travel Platform Developed With Google

The first travel industry technology platform powered by artificial intelligence (AI) is being rolled out by Sabre (NASDAQ:SABR), the company said in a press release on Thursday.

Sabre’s partner in the venture to build the system, called Sabre Travel AI, is Alphabet‘s (NASDAQ:GOOG)(NASDAQ:GOOGL) Google. The latter company is bringing its AI and machine-learning solutions to the platform, in addition to providing the cloud computing services that will support it. 

A plane taking off at dusk.

Image source: Getty Images.

Sabre says that Sabre Travel AI “will help customers to deliver highly relevant and personalized content more quickly, deliver personalized content that better meets the demands of today’s traveler, and create expanded revenue and margin growth opportunities.”

The company added that it is busy integrating the new platform into some products in its current portfolio, although it did not specify which ones. Sabre also didn’t provide any financial details of its arrangement with Alphabet/Google, or how much capital it was expending on the Sabre Travel AI project.

The system is the result of a fairly recent collaboration; Sabre and Google began to team up only in January, indicating a relatively quick development process.

The announcement comes at a challenging time for the travel industry, many aspects of which have been devastated by the coronavirus pandemic. The development and implementation of the new technology will help give it an advantage when the sector begins to recover.

Long thirsty for hope, travel stock investors got excited about Sabre’s news. On Thursday, they bid the company’s shares up by nearly 17%, trouncing the gains of the wider stock market.

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